This week I had the pleasure of spending half a day with Aires Loutsaris (legend of SEO) and we discussed some new business ideas. As we spoke about some project we would like to cooperate on it struck me that I have learnt a few things from The Armchair Mountaineer, in the last 3 months.

Examples of current (ongoing) learnings:

Coping with the local limitations of Amazon affiliate programs and how to make the most of them internationally.
The value of quality content (honest and reputable) against simply massive volume.
When and what to post on social media as well as which social media management apps to use.

As I mentioned in a blog post recently The Armchair Mountaineer it not just about long term plan to make a modest income from writing about the outdoors. It is about reconnecting me with the outdoors. To this I would now like to add that it is also about LEARNING.

As I continue to do some egaming consultancy work and to work on some other side projects in the online sphere, I think it is crucial that learning continues and indeed I would go as far as saying that I am now endeavouring to not undertake any project from which I do not think I can learn something.

Redefine what Success is.

I think it is a sound investment in yourself as a person if you go into any project not solely depending on the final outcome. Whether it is a business project or otherwise it is worth taking a step back and asking yourself what you can learn from the journey? What benefits will you get, irrespective of the end result? In this way you also redefine what success is. I think if you can embark on a project knowing that you will learn useful, transferable skills along the way it ensures your time is not wasted even if, for whatever reason, the final output is not 'successful'.

If this web site ultimately comes to nothing then it will have been done in a way that things have been learnt along the way. In truth I did not sit down and come up with this ethos prior to starting, as my motivation was different. However, I realise this now and will always try to benefit from processes not just from goals.

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Cleveland Way - Scarborough to High Hawsker

In October 2020, my friend Dave and I walked a section of the Cleveland Way in Yorkshire over a couple of days. We started from Scarborough and walked to Ravenscar (18 km). The next day we walked to High Hawsker (15 km).

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Packrafting the River Tamiš

In July 2020, in a brief respite from the worries of the covid pandemic, I had the good fortune to be able to escape for a little adventure, spending 3 days paddling down the Tamiš river in northern Serbia, in my packraft.

Interview with Emily Woodhouse - Founder of Intrepid Magazine

I recently had the pleasure to interview Emily Woodhouse, someone who is well known and someone who has been somewhat of a pioneer in giving a voice to many women in the adventure / outdoor sports world.

In this interview Emily gives me some insight into her whirlwind entrepreneurial journey and how much there is to learn from diving into a (business) adventure.

Not only has Intrepid Magazine provided something that was missing in the outdoor space but it is doubly satisfying to know it was the vision of someone who cares passionately about the subject matter, saw the importance of it and had the courage to go through with it… although I am not sure Emily herself see it as “courage”. As she says in the interview: “I looked at the hole in the magazine world and thought: I can do that”.

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Three Men in a Boat (to say nothing of the wallaby)

The loch was like a mirror as we set off from Luss on Friday to explore. Having walked to the high point on Inchtavannach to admire the views, and paddled around Inchmoan, watching the deer come down to the water’s edge, we agreed to spend the night on Inchconnachan for no other reason than it appeared absolutely idyllic as the sun began to sink and the evening light bathed the lake in a silvery light.

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Weekend Adventure - From lying in the sun to crying on a plane

I have mentioned a few times that my daughter is neither naturally sporty, particularly active or indeed fearless. She is perhaps the opposite. So I was especially proud that she decided on the Saturday morning, as we dithered whether to have an hour in the water at Buzz Active Cuckmere, that this was indeed the ideal opportunity for her to go solo in a kayak for the first time.

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Canoeing the Wye: Happiness V Social Media [Video]

I had so much fun this weekend that I didn’t tell anyone about it. Imagine that! The moment was way more important to me than broadcasting about it. Yes, I know it should be, but if we are honest with ourselves, it isn’t alway, is it?

I spent Friday and Saturday canoeing down the Wye with my 7 year old daughter, from Hoarwithy to Symonds Yat. It is the first time either of us has done this kind of trip and to share this adventure together was the sort of experience that makes me go all mushy and emotional…

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Wild Night Out 2019: The Whining

Travelling in ultra lightweight style (we only carried four cricket stumps instead of the full compliment of six) Emma and I marched along the coast path, over the dunes and onto the vast sands of our beautiful coast for a perfect Wild Night Out 2019, until the high-pitched whining started…

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30 Days Wild: Suburban Springwatch

One thing I decided to do this year was leave one corner of the garden wild. I don’t know how long it will last as pressure builds from within the family to “do something” with that corner but while it does last it has had a positive effect in terms of wildlife.

Perhaps the best aspect of this experiment is the fact that every night around 9pm we have a fat hedgehog who comes through our front gate, wanders through the garden to this unkempt patch of land and roots around for a couple of hours before waddling off to check out what the neighbours have to offer.

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30 Days Wild: Freshwalks: Networking in the Outdoors

This filthy-wet month, I am trying to spend time outside in nature during my working day as part of the Wildlife Trusts 30 Days Wild. I cannot pretend it has been as easy as last year’s sun-drenched June when gently swaying flower meadows and deserted Norfolk beaches called out to me.

However, recently a client of mine drew my attention to an innovative and inspiring initiative getting business people into the outdoors, for Freshwalks. The benefits of which might surprise a few…

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30 days Wild: Welcome to my office

“Can you repeat that please sir?” I could hear a slightly exasperated tone on the other end of the line.

This morning, a few days into June and woefully short of what I hope to achieve during 30 Days Wild, I ventured out into the meadow to make a few phone calls. I took my office outdoors! The helpful assistant from Barclays Business Banking went off for a few minutes to find out some information, and probably to curse me as my microphone was buffeted by the breeze, that bent the tall flowers surrounding me and repeatedly flicked my hood over my head.

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30 Days Wild: Switch off with Nature

We are just a few days away from June and the start of 30 Days Wild; the Wildlife Trusts amazing initiative to get people outside, enjoying and appreciating nature.

This year, as part of 30 Days Wild I will be focussing on how nature can help alleviate the stresses and strains of work and how to get more of it into the working day.

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Do you want to live more adventurously?

The decision to change my life and live more adventurously was utterly instinctive, borne of exasperation, a last resort. I was burnt out, suffering from anxiety, depressed.

How I got to the point of changing the direction of my life was a couple of years of mental wrangling and torture, until I stumbled across some inspiration.

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